THE TEAM

Eleven people, one industry

Four in leadership, seven in delivery, and every one of them on money transfer accounts. Nobody here splits their week across four other industries.

Eleven people · One industry · A named owner per category

One team on one industry: a named owner for each service category, with a named backup beside them
LEADERSHIP

Four who decide

The four names that own scope, price, what ships and what the team can actually carry.

Umair Sajid

Umair Sajid

Founder & Chief Executive

Owns the commercial side of every engagement: fixed-fee scoping, corridor economics, and the reporting that ties spend to completed first transfers rather than to installs.

  • Corridor strategy
  • Pricing
  • Audits
Muhammad Hamza

Muhammad Hamza

Co-Founder & Chief Technology Officer

Sets the engineering direction and owns what actually ships: platform build, delivery standards, and the compliance evidence a money transfer operator has to produce before anything goes live.

  • Platform build
  • Delivery
  • Compliance readiness
Afaq Ahmed

Afaq Ahmed

Chief Technology Officer

Owns architecture, payout integrations and automation. Maps every system and handoff before a remittance platform is bought, replaced or extended.

  • RMS
  • Integrations
  • Payout routing
Jamal H Sargana

Jamal H Sargana

Chief Data Officer

Runs the practice day to day: who sits on which account, what the delivery calendar can actually carry, and whether a commitment made in a proposal is one the team can keep once the work starts.

  • Delivery
  • Resourcing
  • Client operations
DELIVERY

Seven who do the work

Each of the seven owns something specific, and the ownership line is what they answer for on a Friday.

Rachel Nolan

Rachel Nolan

Director of Search

Runs corridor and organic search across multi-market operators, from one-page-per-route architecture to migrations that do not cost a quarter of traffic.

  • Corridor pages
  • Technical SEO
  • AEO
Marcus Webb

Marcus Webb

Head of Paid Media

Builds paid programmes that bid toward funded first sends, and paces against verification capacity instead of against a monthly budget target.

  • Google
  • Meta
  • App install
Sana Iqbal

Sana Iqbal

AI & Automation Lead

Designs the voice and WhatsApp agents that answer transfer status, and decides where automation stops and a named human picks the query up.

  • Voice agents
  • WhatsApp
  • Escalation
Daniel Reyes

Daniel Reyes

Technology Consultant

Advises on remittance management systems, compliance tooling and data ownership, and sequences a multi-year roadmap so nothing is rebuilt twice.

  • Build vs buy
  • Vendor selection
Hina Qureshi

Hina Qureshi

Head of Content

Turns corridor research and approved figures into pages that read like an operator rather than like an agency, and that an answer engine can quote.

  • Editorial
  • Corridor copy
  • AEO
Bilal Rehman

Bilal Rehman

Analytics & Attribution Lead

Builds the measurement layer: the event map from first visit to repeat send, offline conversions, and corridor-level reporting without a warehouse.

  • Event mapping
  • MMP
  • Reporting
Claire Donovan

Claire Donovan

Client Partner

Runs the monthly operating rhythm, keeps every action owned by a name, and makes sure the review earns its place in the calendar.

  • Delivery
  • Reporting cadence
FAQ

Questions about the team

What operators say about working with this team

Every quotation on this site is still a placeholder, and none of them has been written or approved by an operator. They go up here as they are signed off, attributed by name and company.

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